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it's not proof that indigo advertising is working. just proof that indigo is already considered a better airline.
the advertising probably had them scared even more. but just take a look at twitter. enough ppl believe that indigo is world class in spite of being low cost.
Posted by: sonaljhuj | April 24, 2009 at 10:49 AM
check this out. this answers everything.
http://www.businessworld.in/index.php/Aviation/The-Kings-In-Trouble.html
Posted by: karan tiwari | April 24, 2009 at 11:23 AM
Kingfisher Billboard Should Read:
Why fly low cost carriers? Questions end with a question mark.
Posted by: Rob | May 11, 2009 at 02:50 PM